How Indra Energy and the Pittsburgh Penguins are championing local sustainability
Indra Energy’s appearance in The Digital Journal around the renewal of our Penguins Pledge sponsorship.
At first glance, sustainability and hockey don’t seem like areas that go hand-in-hand — yet that is exactly the case with a partnership between independent renewable energy provider Indra Energy and the NHL’s Pittsburgh Penguins.
In fact, the two organizations have collaborated on sustainability since 2020, and recently extended their partnership through 2025 — a clear indicator that a growing awareness of and demand for sustainability efforts isn’t going away anytime soon.
Indra Energy’s partnership extension with the Pittsburgh Penguins continues its status as a Penguins Pledge Partner and Champion Sustainability Partner. Penguins Pledge is part of the NHL team’s sustainability initiative, which focuses on “reducing negative impact on the environment and promoting sustainable practices to help preserve natural resources, while also supporting economic and social development.”
“Sports teams can influence local communities in promoting sustainability by leveraging their popularity and influence to raise awareness and educate their fan base,” Rodgers says. “Having a partnership with a well-loved sports team helps spread the message effectively and encourages local communities to embrace sustainability.”